Adwords for newbies:
Welcome back everyone this week I will be discussing Adwords for newbies. I will go into what AdWords is, how it works, the pros and cons and finally some tips and tricks and final thoughts.
As AdWords is a key component of anyone advertisement resource I think it is something that we should go over.
Although as a blogger you may not find Adword the most reliable way to advertise is it definitely use it as a resource. If you are ready that’s begun.
What is AdWords:
Adwords Is much like most of Google tools. It is a way to market and advertise your business although many Google tools are free, AdWords is not the same in this respect it is still an amazing tool and resource to have and use.
According to webipedia
AdWords (Google AdWords) is an advertising service by Google for businesses wanting to display ads on Google and its advertising network. The AdWords program enables businesses to set a budget for advertising and only pay when people click the ads. The ad service is largely focused on keywords.
In my, experience AdWords is just this, ads that are focused on keywords. If you are interested in learning about keywords you can read this post Click Here
How AdWords works:
According to google ads the best way to use AdWords is with graphics display ads, Youtube video ads, text-based search ads, you have plenty of ways to reach your target customer with google ads. However, in my own experience, I have only used text-based ads and they have been very effective.
The best way to get started with Google AdWords is
- Go to google ads and open account with your favorite Gmail account.
- Then you would fill out the campaign application
- Create your ad
- Pick your budget
- Then submit your ad
It usually takes about 24 hours before the ad will run but once it starts it will run until you tell it to stop. Let me note that you will set start and stop time for your ads when you are setting up your budget and before you submit your campaign.
Adwords pros
There are many pros with AdWords, today I would like to explore some of these things and now without further ado. That’s going over some of the pros of using AdWords.
- You get great exposure from google searches
- Your budget does not need to be big to see results
- Results with the right ads can be instant.
- You can grow your ads add more and more creativity to your ads.
- You have complete control over your ads.
SO that is some of the pros now that’s discuss some of the cons.
Adwords cons:
Just like there are many pros to AdWords there are also some cons. Now that’ take some time and go over these.
- The adverts have a limitation of only 30 characters headlines and 80 characters and descriptions
- No ad budget can go below 30 dollars per month
- You have to make sure your keywords are good enough to draw eyeballs
- You pay per click to your website
- Your website will need to be high quality for your audience and relevant to your ad
Adwords tips and tricks:
Now here are some tips and tricks to help you to get the best results from Google AdWords.
- One thing to always remember is this is a competitive industry and you will need to create with the ads that you place.
- Sometimes Adword will give you coupons to help you get started with your advertisement. So this is something to research and pursue it you have a tight budget.
- You can open a google my business page and link Google AdWords and many other Google tools. Such as your Gmail account, google search account, google an
- You will need to invest quite a bit of time into your ads to get the best results. The more time you give to perfecting your ads to what your audience is looking for the more people you will draw to your site.
There are more tips out there but these tips will get you started in the right direction to finding the very best results.
Final thoughts
Now there are so many different tools that Google has to offer Adwords is only one. If you are interested in learning more about Marketing you should sign up for Wealthy Affiliate. This is an educational website that offers many different lessons and step by step guides on Marketing and all the different avenues you have to pick from. If you are interested please visit Wealthy Affiliate today to sign up for your free account.
When it comes to AdWords you will find that it one of the best ways to advertise for just about any business. However, for us bloggers, it is far more effective to advertise through social media sites such as Facebook, Instagram or google+.
I hope you found this content informative. If you enjoyed this post please like and share it with others.